Contexte
A cult festive running weekend in Nouvelle-Aquitaine: vineyards, châteaux, music and a Citadel finish, drawing thousands of curious visitors every spring.
Projet
Marathon des Vins de Blaye
Année · 2026Sports event
Technos
En bref
Instant desireSimpler race choice
UI/UX
Running
Event
Motion
Project management
Rôle
Product framing, UI/UX direction and ClickUp steering for a clear event showcase through race day.
Le terrain
Mission
Turn the desire to “run Blaye” into a smooth registration, telling the event as a celebration rather than a form.
Livraison
UI/UX direction, clearer participant journey and ClickUp orchestration through production.