Contexte
Public Housing Office of La Rochelle Agglomeration: become a tenant or owner, housing stock, social housing, commercial premises. Scope focused on priority journeys and content readability.
Projet
La Rochelle Public Housing Office
Année · 2021–2024Institutional
Technos
En bref
Tenant / owner journeysRich institutional content
Social housing
Institutional
Rôle
Project management and WordPress/React delivery to clarify tenant/owner journeys, prioritize public information and stabilize recurring user flows.
Le terrain
Mission
Deliver a clear institutional site for a public housing office: tenant / owner journeys, presentation of the housing stock (8455 homes, 28 municipalities), news and media library.
Livraison
Structured WordPress and React site, clear “become a tenant” and “become an owner” journeys, housing stock and news highlighted.
L'enjeu
Deliver a clear institutional site for a public housing office: tenant / owner journeys, presentation of the housing stock (8455 homes, 28 municipalities), news and media library.
Structured WordPress and React site, clear “become a tenant” and “become an owner” journeys, housing stock and news highlighted.
A public housing office is not only an institution: it is the thread between someone looking for a home, someone aiming for ownership, and thousands of tenants who need up-to-date information. La Rochelle’s OPH site had to deliver that public service without drowning people in jargon - while making stock and office life visible.
Contrainte métier
À compléter — budget, délais, conformité ou capacité équipe.
Frictions utilisateurs
À compléter — friction parcours, lisibilité, confiance.
Tension produit
À compléter — priorisation, dette technique, mesure.
Le parti pris
The challenge
Three audiences, three levels of urgency: how to become a tenant, how to try for ownership, or simply find a resource (magazine, media library, news). Add housing geography by sector and complexity becomes a maze without ruthless information architecture.
The response
Functional and editorial scoping to prioritise journeys, WordPress as the backbone with React and Bootstrap components where interactivity or reuse pays off. Page patterns, news feeds, media library, key figures formatted to be read - not only displayed.
What changed
An office-agglo-larochelle.fr that genuinely helps people read their next step (tenant, owner, informed tenant) and gives weight to the Office’s work on the territory - on a stack teams can sustain long term.
Chiffres et écrans
Les chiffres qui comptent
Technical performance
98%
Current performance observed on this project scope: 98%.
98%
Accessibility
100%
Accessibility level observed on this scope: 100%.
100%
Technical quality
93%
Technical quality level observed on this scope: 93%.
93%
Performance globale
97%
SCORE /100
Excellent
Moyenne des indicateurs apres optimisation
Impact et résultats
- Tenant / owner journeys. Dedicated paths to clarify steps and the social housing offer across the agglomeration.
- Rich institutional content. Housing stock, news and resources (media library, magazine) structured for tenants and partners.
- Targeted React blocks. Interactive or data-rich slices in React while WordPress carries day-to-day editorial - the right tool in the right place.
Sous le capot
Process & réutilisabilité
OPH La Rochelle is designed for multiple audiences with different urgency levels, while maintaining institutional clarity and long-run maintainability.
Public-journey prioritization
Tenant, owner, resident resources
Business workshops keep roadmap focus on user service impact first.
- Administrative paths are separated to reduce cognitive load.
- High-utility public pages are prioritized ahead of secondary enrichments.
- Content validation is tied to next-step action clarity.
Targeted WordPress/React architecture
Right layer, right use case
Editorial backbone stays simple; React is used only where interaction value is clear.
- WordPress powers daily institutional publishing and governance.
- React is scoped to data-rich or interaction-critical slices.
- Reuse rules prevent one-off component multiplication.
Recurring institutional validation
Readability, compliance, sustainability
Quality is managed as a cycle to preserve reliability of public procedures.
- Critical journeys are re-tested before each major lot release.
- Institutional wording is reviewed to avoid jargon and ambiguity.
- Sensitive updates are logged for auditable long-term follow-up.
Aperçu du site en ligne
La suite
Project learnings
- Public journeys become actionable when institutional jargon is translated into concrete steps.
- WordPress/React balance works best when each layer is used for its strongest purpose.
- Tenant-resource readability is a direct lever of perceived public-service quality.
Recommended next steps
- Introduce completion metrics on become-tenant and become-owner journeys.
- Prioritize an annual editorial plan for news, media library and practical information.
- Run recurring user checks to validate process clarity and accessibility.