Contexte
Adverteasy combines a lead-generation marketing site and a multi-network SaaS advertising product.
Projet
Adverteasy
Année · 2024–2026SaaS
Technos
En bref
Stronger positioning and qualified leadsRetention and ROI managed in-product
API
CRM
AI
Product
SaaS
Rôle
Framing the showcase + SaaS split, aligning go-to-market and product narrative, and steering trade-offs from acquisition to activation proof points.
Le terrain
Mission
Align market promise and product reality so acquisition and activation feel like one coherent journey.
Livraison
Clear product narrative, explicit value-chain architecture, and proof-driven storytelling by business use case.